The Oral-B Vitality Rechargeable Kids Toothbrush - Frozen is specially designed for children that encourage their good brushing habits. It announces the importance of oral care in children. It has extra soft bristles for gentle cleaning of teeth and gums. With fun and friendly characters from Disney's Frozen, it puts the power of a great clean in little hands. It helps to remove more plaque than the regular manual brush. It features extra-soft bristles for young mouths.